What is Natasha’s Law
and how can Kafoodle help

What is Natasha’s Law?

Allergen labelling on prepacked for direct sale food (PPDS).

Following the tragic death of Natasha Ednan-Laperouse, the teenager who died after suffering an allergic reaction to a Pret a Manger baguette in 2016, the government confirmed stronger laws would be implemented to protect those with allergies and give them greater confidence in the food they buy.

As of the 1st Oct 2021 ‘Natasha’s Law’ came into effect, requiring all prepacked for direct sale food to be labelled with a full list of ingredients, with the 14 allergens required to be declared by food law emphasised on the ingredients list if present.

natasha's law whitepaper

Change is coming.

Download our industry guide and make sure you’re prepared!

As of 1st October 2021, new regulations affect businesses selling foods prepackaged for direct sale on premises (PPDS).

Everything you need to know to be compliant with Natasha’s Law can be found in this guide, including:

What Natasha’s Law is, and why it is so important
A guide to new product labelling
A review of 14 main allergens
A definition of PPDS and explanation of what foods are included
How to construct an allergen management plan


Food safety & new labelling changes for the food sector

Watch our first Natasha’s Law webinar where we talk about food safety and the new labelling changes coming into force from 1st October.

Quest speakers were:

Audrey Deane (Technical Director) – Safer Food Scores Ltd

Marc Warde (Owner | Director) – Niche Free-from Kitchen Ltd

How does Kafoodle help?

Recipes are created using supplier ingredient data, and the brain behind Kafoodle does all the hard work. It calculates the nutritional values, assigns allergens, generates compliant labels, and even works out per-serving costs allowing the businesses to improve compliance and operational policies, whilst still keeping an eye on costs.

As well as ‘does contain’ allergy warnings, food outlets should also be able to inform customers of any risks of cross-contamination. Kafoodle enables food businesses to track and communicate ‘does contain’ as well as ‘may contain’, allowing customers to make a more informed decision about what they eat depending on their specific sensitivity.

Ingredient allergens pull through to your created recipes, making sure dishes always have up-to-date allergy data.

Print compliant labels with ingredient and nutritional data with a few clicks.

Track and communicate ‘does contain’ as well as ‘may contain’, allowing customers to make a more informed decision about what they eat.

Create Natasha’s Law compliant food labels with Kafoodle

With Kafoodle, in just a few clicks you can choose from a range of templates to create compliant ingredient, allergen and nutrition labels for your pre-packed for direct sale food.
  • Control the look and feel of your labels using our powerful customisable options.
  • Create compliant labels for any of your Kafoodle recipes.
  • See at a glance which labels are compliant with current Front-of-pack and Back-of-pack legislation and upcoming Natasha’s Law legislation.
  • Once you’ve created your ideal layout, save the template for future use.
  • Various label sizes and shape options.
  • ON/OFF toggle for features such as nutrition, price, servings and weight.
  • Print your final labels directly from the software on your own printer.

Find out how we can help you get ready for Natasha’s Law

Complete the enquiry form and we will get in touch with how we can help you get ready for the upcoming regulations.