Vacherin

Vacherin is an independently-owned, modern and progressive foodservice company that serves delicious
meals and enjoyable experiences to high-profile businesses across London.
In 2017 its turnover broke the £18m barrier for the first time, with 465 staff now serving over 3 million customers for 36 clients.

 

"The response and initial app downloads exceeded our predictions, proving the desire for an online, digital platform."

Catherine Drake Marketing Manager - Vacherin

Challenges

Vacherin was looking for a unique, white label app to reflect their client’s branding and allow them to be bespoke to their foodservice sites while hosting a set of personalised features.

“We wanted our clients to benefit from being able to look at menus any time and have the ability to filter these options by allergens and intolerances. We wanted to further enable our customers with the ability to look up nutritional and calorie information from our food range and make informed choices according to their preferences. In addition to this, we want our customers to be aware of the exclusive offers and deals, upcoming events and ability to bring our loyalty systems digital.  The app needed to be compatible with both Android and iPhone users.”

 

Solution

“Kafoodle has allowed us to clearly communicate allergen and nutritional information and give our customers the ability to filter food offerings to their personal needs. Our customers now have a greater understanding and can make educated choices through a digital platform.”

“It has enabled two-way communication by allowing our customers to give feedback and suggestions through polls hosted via the app. Through push notifications, we have also reduced daily waste and increased end of day sales.

Implementation

“We found the setup process very simple and easy to use. The Kafoodle team have worked closely with our head office team and on-site teams to ensure there is sufficient training ahead of each application launch. Kafoodle are also always available for any questions and advice when looking to develop or expand on the current offerings. “

“We have launched a number of app-only promotions and noticed an instant uptake on offers through the app. The response and initial app downloads exceeded our predictions, proving the desire for an online, digital platform.”

“Our customer base has an ever-increasing reliance on digital services and being able to provide a truly unique product, branded for our clients with a wide range of functions has helped us provide in this digital department.”

Result

What are some of your greatest successes as a result of implementing the Kafoodle software and white label app?

“Creating a bespoke app for each of our sites has had a positive and successful uptake. The app downloads for each site exceeded our expectations and exhibited our customers’ desire for instant, on the go information.”

“Giving our customers the platform to understand the food offerings available to them and provide accurate, detailed nutritional and allergen information.”

“We now have an additional way to communicate with our customers and also provide them with a digital, direct contact point to their relevant site. We have encouraged feedback and suggestions through the app, creating responsive and dynamic conversations between our customers and sites.”

“We look forward to continuing to work closely with Kafoodle to further analyse and maximise our customers’ journey. We plan to be at the forefront to understand our customers’ demands and creating an invaluable and personal experience to our clients and customers.”

Awards

<p>Healthcare Estates - Product Innovation<br />
Winner | 2018</p>

Healthcare Estates - Product Innovation
Winner | 2018

<p>The Foodservice Cateys - Supplier Excellence Award<br />
Finalist | 2018</p>

The Foodservice Cateys - Supplier Excellence Award
Finalist | 2018

<p>UK Cloud Awards - Best Public Sector Project<br />
Winner | 2018</p>

UK Cloud Awards - Best Public Sector Project
Winner | 2018

<p>Extreme Tech Challenge - Healthcare IT<br />
Winner | 2018</p>

Extreme Tech Challenge - Healthcare IT
Winner | 2018

<p>CIS Excellence Business Innovation Award<br />
Winner | 2017 </p>

CIS Excellence Business Innovation Award
Winner | 2017

<p>Product Excellence Award<br />
Winner | 2016</p>

Product Excellence Award
Winner | 2016

<p>Food Allergy Awareness<br />
Winner | 2015</p>

Food Allergy Awareness
Winner | 2015

<p>Great British Entrepreneur Awards Silver<br />
Winner | 2015</p>

Great British Entrepreneur Awards Silver
Winner | 2015